5X社区

STUDY

Undergraduate

BA (Hons) Business Management

Light bulb
Course options: Professional Placement, Study Abroad
Institution code: S82
UCAS code: N100
Start date: September 2024
Duration: Three/four years full-time
Location: Ipswich
Typical Offer: 112 UCAS tariff points or above, BBC (A-Level), DMM (BTEC) , Merit (T Level)
Course options: Professional Placement, Study Abroad
Institution code: S82
UCAS code: N100
Start date: September 2024
Duration: Three/four years full-time
Location: Ipswich
Typical Offer: 112 UCAS tariff points or above, BBC (A-Level), DMM (BTEC) , Merit (T Level)

Overview

The BA (Hons) Business Management course brings together degree-level education and professional practise. Our flexible BA (Hons) Business Management degree has been co-designed with industry experts to equip you with the hands-on experience and knowledge relevant to industry, allowing you to thrive in a complex, digital landscape.

All students begin their journey on the course learning the fundamentals of Business and Management – giving you that core understanding applicable to any business industry. You will then have the choice to customise your degree, based on your individual ambitions and interests. For students that opt for a package of specialist modules, a specialist degree will be awarded in marketing or entrepreneurship.

For students that opt for a range of optional modules or combine modules from multiple specialist areas, a BA (Hons) Business Management degree will be awarded upon completion of the course.

This flexibility enables you to not only shape your curriculum, but the degree you receive. There are a range of modules including digital marketing, entrepreneurship, HR, work based placements, leadership and management, consumer behaviour, tech and innovation and the future of business. Or, choose a specialist pathway towards the end of your first year.

The BA (Hons) Business Management degrees are dual accredited with the Chartered Management Institute (CMI). This means that by completing your degree with us you will also receive a L5 Chartered Manager qualification. Recent studies have shown that graduates from a CMI accredited degree earn 7% more than non accredited graduates with 72% of graduates agreeing that this gave them a competitive edge in the job market. Our collaboration with this worldwide, industry renowned body enables us to embed essential skill building into your degree to ensure you are a work-ready graduate.

The 5X社区 is world-class and committed to our region. We are proudly modern and innovative and we believe in transformative education. We are on the rise with a focus on student satisfaction, graduate prospects, spending on academic services and student facilities.

2nd

in the East of England for graduate prospects

(The Complete University Guide 2024)

6th

in the UK for spend on academic services

(The Complete University Guide 2024)

11th

in the UK for social inclusion

(The Good University Guide 2023)

Course Modules

Our undergraduate programmes are delivered as 'block and blend', more information can be found on Why Suffolk? You can also watch our .   

In your first year, you will study core modules to build a strong foundation in key areas of Business Management, in year two you have the option to progress to one of following:

Pathway 1: Business Management (Digital Marketing)

Pathway 2: Business Management (Digital Entrepreneurship) 

Pathway 3: Business Management (Digital Innovation) 

Pathway 4: Business Management (Build your Own)

Downloadable information regarding all 5X社区 courses, including Key Facts, Course Aims, Course Structure and Assessment, is available in the Definitive Course Record 

Interior walls in The Atrium

You will develop an understanding of the nature, processes and origins of 'management'. You’ll explore leadership, followership and the key principles of managing people.

Accounting and Finance play significant roles in every economy. Consequently, those charged with leadership and management roles must be equipped with to engage with and to interrogate accounting and financial information. You will be prepared to enter managerial and leadership roles and be able to make use of this information to guide decision-making.

Digital Marketing is now a fundamental part of Business. Expanding on your knowledge of the basic marketing principles you will explore how digital marketing contributes to modern-day marketing.

This module looks at how businesses can evolve and thrive in competitive markets. Combining data, operations, legal requirements, organisational behaviour and risk management this module is at the centre of growth within the business environment.

Key economic principles impact how all businesses function. You will be introduced to core concepts in both microeconomics (consumers, firms and markets) and macroeconomics (economic systems and policy) and encourage you to consider how they affect different types of business. You’ll also look at how economists use data analysis to identify trends and aid managerial decision making both nationally and internationally.

This module recognises the importance of entrepreneurship to stimulating and sustaining economic growth. You will examine what makes for a successful entrepreneur and how ideas can be evaluated and then turned into successful businesses. This will include business planning, financing and risk assessment.

In this module you will have the opportunity to take part in a placement within a UK business. It is designed to develop your skills in the workplace and give you the opportunity to apply your knowledge with real businesses.

This module encourages students to discuss and debate some of these issues and to develop both a sensitivity to a range of concerns and confidence in applying frameworks, theories and heuristics which can be used to guide the actions of managers and leaders.

Digital business models are a critical part of todays’ business and entrepreneurial environment, enabling businesses and entrepreneurs to create innovative and new revenue streams, customer experiences and growth trajectories. This module helps students develop an understanding of the fundamental concepts and tools for developing digital business models relevant for a dynamically digital and innovative entrepreneurial world. 

Building on from the students' knowledge of the various digital marketing tools, this module looks at how you implement them, measure and analyze their performance. Through exploring industry benchmarks, return on investment and the key performance indicators (KPIs) for each aspect of digital marketing the students can determine what success looks like within the digital marketing environment. 

This is not just a module about quantitative methods and data, students will be encouraged to consider multiple types of data and the role that they can play in decision-making. The module acts as a context-led introduction to research methods and the design of data collection and research projects, vital to students as they enter Level 6.

You will develop an understanding of the importance of customer satisfaction and therefore, business success either within the profit sector or the not-for-profit sectors. Consumer behaviour will link with and develops the Level 4 Digital Marketing knowledge you have gained and highlights the psychology involved with buying behaviour, decision making and gaining loyalty.

The extended project provides students with the opportunity to work on a project of interest to them. The module is deliberately designed to be flexible and to offer students the option of undertaking a more formal piece of research; to work on a project suggested by their employer or another organization; or to undertake research into the feasibility of a business idea or in preparation of a business plan.

Te enterprising graduate module provides specific provision for students that wish to focus on entrepreneurship and the study of entrepreneurial practice. It also provides students with the chance to synthesise learning through supported study on a topic or idea of interest to them, supported by academics, enterprise professionals and SME owner/managers.

This module focuses on technology and how ever-changing advancements in technology impact the way we work and the way companies are adapting and evolving. We will look at topics such as artificial intelligence, cyber security & data protection, manufacturing using technology, automation and digital communication.

Digital commerce is significantly impacting on business operations and entrepreneurial pursuits. As such, digital commerce is increasingly becoming a critical component of business and entrepreneurial strategies enacted in digital landscapes. This has led to an increasing demand for graduates with knowledge and skills to effectively manage digital commerce. This module will provide students with the opportunity to develop an in-depth understanding of the principles of digital commerce, effectively design and implement e-commerce strategies, and manage digital commerce in business and entrepreneurial contexts.  

Throughout this module students will engage with brands considering how brands are formed and established, examining the development of their cultural meaning, their ability to transform consumer experience, build identity and develop equity from both a financial and stakeholder perspective.  The challenges of aligning and incorporating the organisations ESG (Environmental, Social and Governence) criteria within their brands and brand messaging will be explored. This module also looks at your own personal brand as you come to the end of your degree and go out into the world of work.

This module builds on the marketing modules undertaken to provide students with the understanding of the principles, methods, and strategies of how marketing is communicated. We will look at the issues affecting communication and how to plan, develop and evaluate effective marketing communication strategies.鈥 

Course Modules 2024

Our undergraduate programmes are delivered as 'block and blend', more information can be found on Why Suffolk? You can also watch our .   

In your first year, you will study core modules to build a strong foundation in key areas of Business Management, in year two you have the option to progress to one of following:

Pathway 1: Business Management (Digital Marketing)

Pathway 2: Business Management (Digital Entrepreneurship) 

Pathway 3: Business Management (Digital Innovation) 

Pathway 4: Business Management (Build your Own)

Downloadable information regarding all 5X社区 courses, including Key Facts, Course Aims, Course Structure and Assessment, is available in the Definitive Course Record 

Interior walls in The Atrium

You will develop an understanding of the nature, processes and origins of 'management'. You’ll explore leadership, followership and the key principles of managing people.

Accounting and Finance play significant roles in every economy. Consequently, those charged with leadership and management roles must be equipped with to engage with and to interrogate accounting and financial information. You will be prepared to enter managerial and leadership roles and be able to make use of this information to guide decision-making.

Digital Marketing is now a fundamental part of Business. Expanding on your knowledge of the basic marketing principles you will explore how digital marketing contributes to modern-day marketing.

This module looks at how businesses can evolve and thrive in competitive markets. Combining data, operations, legal requirements, organisational behaviour and risk management this module is at the centre of growth within the business environment.

Key economic principles impact how all businesses function. You will be introduced to core concepts in both microeconomics (consumers, firms and markets) and macroeconomics (economic systems and policy) and encourage you to consider how they affect different types of business. You’ll also look at how economists use data analysis to identify trends and aid managerial decision making both nationally and internationally.

This module recognises the importance of entrepreneurship to stimulating and sustaining economic growth. You will examine what makes for a successful entrepreneur and how ideas can be evaluated and then turned into successful businesses. This will include business planning, financing and risk assessment.

In this module you will have the opportunity to take part in a placement within a UK business. It is designed to develop your skills in the workplace and give you the opportunity to apply your knowledge with real businesses.

This module encourages students to discuss and debate some of these issues and to develop both a sensitivity to a range of concerns and confidence in applying frameworks, theories and heuristics which can be used to guide the actions of managers and leaders.

Digital business models are a critical part of todays’ business and entrepreneurial environment, enabling businesses and entrepreneurs to create innovative and new revenue streams, customer experiences and growth trajectories. This module helps students develop an understanding of the fundamental concepts and tools for developing digital business models relevant for a dynamically digital and innovative entrepreneurial world. 

Building on from the students' knowledge of the various digital marketing tools, this module looks at how you implement them, measure and analyze their performance. Through exploring industry benchmarks, return on investment and the key performance indicators (KPIs) for each aspect of digital marketing the students can determine what success looks like within the digital marketing environment. 

This is not just a module about quantitative methods and data, students will be encouraged to consider multiple types of data and the role that they can play in decision-making. The module acts as a context-led introduction to research methods and the design of data collection and research projects, vital to students as they enter Level 6.

You will develop an understanding of the importance of customer satisfaction and therefore, business success either within the profit sector or the not-for-profit sectors. Consumer behaviour will link with and develops the Level 4 Digital Marketing knowledge you have gained and highlights the psychology involved with buying behaviour, decision making and gaining loyalty.

The extended project provides students with the opportunity to work on a project of interest to them. The module is deliberately designed to be flexible and to offer students the option of undertaking a more formal piece of research; to work on a project suggested by their employer or another organization; or to undertake research into the feasibility of a business idea or in preparation of a business plan.

Te enterprising graduate module provides specific provision for students that wish to focus on entrepreneurship and the study of entrepreneurial practice. It also provides students with the chance to synthesise learning through supported study on a topic or idea of interest to them, supported by academics, enterprise professionals and SME owner/managers.

This module focuses on technology and how ever-changing advancements in technology impact the way we work and the way companies are adapting and evolving. We will look at topics such as artificial intelligence, cyber security & data protection, manufacturing using technology, automation and digital communication.

Digital commerce is significantly impacting on business operations and entrepreneurial pursuits. As such, digital commerce is increasingly becoming a critical component of business and entrepreneurial strategies enacted in digital landscapes. This has led to an increasing demand for graduates with knowledge and skills to effectively manage digital commerce. This module will provide students with the opportunity to develop an in-depth understanding of the principles of digital commerce, effectively design and implement e-commerce strategies, and manage digital commerce in business and entrepreneurial contexts.  

Throughout this module students will engage with brands considering how brands are formed and established, examining the development of their cultural meaning, their ability to transform consumer experience, build identity and develop equity from both a financial and stakeholder perspective.  The challenges of aligning and incorporating the organisations ESG (Environmental, Social and Governence) criteria within their brands and brand messaging will be explored. This module also looks at your own personal brand as you come to the end of your degree and go out into the world of work.

This module builds on the marketing modules undertaken to provide students with the understanding of the principles, methods, and strategies of how marketing is communicated. We will look at the issues affecting communication and how to plan, develop and evaluate effective marketing communication strategies.鈥 

Waterfront Building reflecting in the marina

WHY SUFFOLK

16th place in the Whatuni Student Choice Awards for Best Facilities 2023

5th place in the Whatuni Student Choice Awards for Career Prospects 2023

14th place in the Whatuni Student Choice Awards for Student Support 2023

A student sitting, studying in the foyer
Business student
Two students sitting in a lecture
BA (Hons) Business Management
Two students sitting at computers
Business students
Close-up of the Waterfront Building
Virtual Tour: University Campus

Entry Requirements

home-masthead-th

Career Opportunities

Latest research shows that technology, automation & artificial intelligence (AI) could deliver a 22% boost to the UK economy by 2030. By ensuring we are designing our course to focus on the future of business and innovation we are preparing you for the future of the world of work. Despite the significant growth in AI there’s also been a growing number of roles that require direct human interaction. Business Development Managers were the 2nd most in demand occupations in the UK in 2021, closely followed by Business Management professionals and project managers, 8th most in demand.

This degree enables you to work within a range of industries, whether major corporates, the public sector, SME’s, charities or start-ups. Graduates have gone on to set up their own businesses through the support of our innovations labs and some have gone on to become account managers, hold senior management and leadership roles in a range of national and international organisations.

The key element of this degree and is specialised pathways is that you can becoming an expert in a specialist subject such as Marketing or Entrepreneurship but you still carry with you that crucial business acumen needed in industry.

Your Course Team

Dr Efe Imiren

Efe is currently a Senior Lecturer and Course Leader of Business Management in the School of Technology, Business and Arts.

Claire Culley

Claire became Head of Business in 2022 after a career working in the commercial marketing sphere and founding a co-working and events venue in Brighton.

Claire Culley staff profile photo

Dr Will Thomas

Will is an Associate Professor in Business Management. His research focused on health and social care management and teaching interests lie in business ethics.

Will Thomas staff profile photo

Jonathan Harvey

Jonathan is a Senior Lecturer and has also been a big part of the University wide Learning, Teaching and Assessment Committee.

Sarah Harris

Sarah has been at the 5X社区 since 2009 on the Event and Tourism Management degree programmes. Sarah lectures in Marketing and Event Management.

Rasem Qudaih

Rasem Qudaih is a Lecturer in Digital Business. With a background in managing businesses in the Swedish service and hospitality sectors.

Rasem Qudaih staff profile photo

Fees and Funding

UK Full-time Tuition Fee

£9,250

per year
UK Part-time Tuition Fee

£1,454*

per 20 credit module
International Full-time Tuition Fee

£14,610

per year

*Please contact the Student Centre for further details

The decision to study a degree is an investment into your future, there are various means of support available to you in order to help fund your tuition fees and living costs. You can apply for funding from the Spring before your course starts.

UK Fees and Finance UK Bursaries and Scholarships International Fees and Scholarships

Ipswich Award

The 5X社区 is offering a £1,000 Award for students joining the 5X社区’s Ipswich campus. The Award is based on specific eligibility criteria based on your year of entry.

More information
A group of students walking down a stairwell

How to Apply

To study this course on a full-time basis, you can apply through UCAS. As well as providing your academic qualifications, you’ll be able to showcase your skills, qualities and passion for the subject.

Further Information on Applying
A silhouette of a student in their cap and gown

Chloe Mayhew, BA (Hons) Business Management graduate

"The lecturers and tutors kept us up to date with internships and jobs that would help us with our degree."

read more
A group of students on Ipswich waterfront dressed in graduation gowns throwing their hats into the air.

Related Courses

Lights on modern buildings at night
MSc International Business and Management

Whether you’re interested in Entrepreneurship, Managing People Effectively and Strategic International Marketing to name a few areas this course covers then this is the course for you.

Filing cabinet with suspensions files
Suffolk Executive MBA (SEMBA)

Develop leadership skills and strategic management expertise. Flexibility for busy professionals.

Telephone handset
PgC/PgD Business Administration

Unlock your leadership and management skills and elevate your global business acumen with diverse academic concepts.

Chess pieces
MSc Strategic People Management

Join a top CIPD accredited program, offering high-quality teaching and flexible study options. Develop HR expertise and build a global network. Become a career-ready graduate.

Unibuddy: Chat to our Students and Staff

Aerial view of the Abbey Gardens in Bury St Edmunds

Destination Suffolk